Saturday, November 16, 2013

Store number 16 opens on Main Street in Greenville South Carolina

The store located on Main street of the thriving downtown district of Greenville SC is one of three retail shops which are attached to the new Hyatt Hotel and Convention Center.   This store represents our first street location in the USA and our first tenancy within a prominent hotel property.


FRANCHISEE PROFILE:
Name: Veera and Joe Gaul
Store Opening Date: November 8, 2013
Address: 220 North Main Street, Greenville, South Carolina
Local Community: Greenville, South Carolina
Phone Number: Veera: 401-258-6875, Joe: 401-640-1554             
Email: greenville.oilandvinegarusa.com



When Joe and Veera Gaul were married in 2007, they honeymooned in Bluffton, S.C.and fell in love with the area. They purchased a home in the state that they planned to use for vacationing and, one day, for retirement. But when Joe discovered Oil & Vinegar and determined that was the best business venture for the couple, they jump started their long-term plans for the area. They seized an opportunity to set up shop in an area they loved, and one that Joe just so happened to highlight as an excellent opportunity for business.

The two are excited to combine their skill sets for their new business. Joe, 59, has spent more than 28 years in manufacturing. He previously worked for GE and has extensive executive-level experience at Taco, a manufacturing company, for which he had full responsibility for the Commercial Division.

“International travel started to get to him, so he decided he wanted to step back from all of that,” Veera said. “When Oil & Vinegar piqued his interest, I jumped into the fray.” Veera, 45, moved to America from India in 1989, to pursue a Master’s degree at Johnson & Wales University in Providence, R.I., and build on her undergraduate degree and relevant experience in culinary arts and hospitality.  She took a job at the university afterward, and for the past 22 years impacted all aspects of the academic side of house as well as operations. She’s moved from faculty member up to campus VP with a focus on academics.

“Oil & Vinegar is taking me back to my ‘foodie roots’,” she said. “While my 22 years at Johnson & Wales were extremely rewarding in so many ways, I’m ready to embark on this new adventure and do something more fun – something more culinary- and entrepreneurial with my husband.”






How did you learn about the brand?
Joe started researching franchise opportunities, and was very attracted to the Oil & Vinegar concept, the approach and potential. He started reading up on “all things olive oil” and learning why stores that carry truly authentic olive oil are rare, and can positively impact the health and diet of people of all ages.

Why did you choose an opportunity with Oil & Vinegar?
The look and feel of the store was impressive, as was their history and operations track record, here in the US, and in Europe. This franchise had already been successful with multiple stores. The product range in the store and the concept of not just having oils and vinegars, but a range of branded gourmet foods, ceramics, and kitchen accessories were very appealing.

What challenges have you overcome to get where you are now?
Joe and I were both successful executives who are suddenly making a huge change in our lives. Joe has lived in Rhode Island for 15 years, and I’ve lived there for 24. It has been a monumental shift in our lives to leave established careers and family ties in the North East, and pick up and move. But despite any reservations, we both wanted to do something new and get excited about our passions. Going down this path of entrepreneurship allows us to leverage existing skills, contacts and experiences, and also opens up a new world of challenges, learning and potential. We feel really good about being a part of the Oil &Vinegar franchise community, and we believe the support of the franchise system will help us be successful.


Do you have any other interesting hobbies or passions?

Starting up the Oil & Vinegar franchise in Greenville allows us to meld and pursue many of our professional goals and personal passions. Joe loves the area because it gives him access to two of his primary interests – golf and music (he’s a guitarist and a singer).My biggest interests are food and wine! I love to cook; to try different foods; to create recipes. Anything that revolves around food and culture is exciting to me, so we spend a lot of time entertaining. 


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